Predictable Acquisition Channel

GUARANTEED PIPELINE GENERATION

We work until you get the results

Working with Sales Prism:

• Define your desired outcome.

• Agree on timelines to achieve the desired outcome.

• Sign Agreement. Sales Prism starts working.

• Sales Prism does the work until you receive the results.

  • Regardless of how long it takes, you won't spend any extra $ and we work until the desired outcome is achieved.

Outbound Definition:

Outbound is the process of reaching out to potential customers, who may or may not have heard of you, by sending them a direct message whether via email, mail, call, or social media.

Process:

Before starting outbound, you must fix your offer (what you sell), core messaging (why you exist and why you are relevant), and your client profiles (to whom you sell). We help you to have this in place by testing and giving you insights into what is resonating with key customer segments.

Tools

Using the latest AI tools, Sales Prism builds the email and social media infrastructure, list of desired clients, writes the scripts and emails, sends them on your behalf, reviews testing results, and scales winning message to the identified core client segment.

People:

Sales Prism helps assess, structure, and hire your in-house outbound team who can put best practices in place and then scale to get a higher volume of newly engaged and interested leads for your business.

Demand Generation Management as a Service
Whether your goal is to drive traffic to a landing page, event, or newsletter or to have qualified leads ready to meet with you, Sales Prism can build, test, and define your core messaging.

We will set up the entire outbound process, tools, and team that can enhance or complement your existing acquisition channels. Our responsibilities:

• Assess your core messaging and offering

• Assess your current acquisition strategy, and the tactics and team responsible for executing it.

• Create and segment the prospecting list of your desired clients

• Establish a "warm" outbound alert: create and deploy a process to identify prospects who signal they need your solution.

• Define value messaging and content to enhance trust and lower the risk of engagement

• Execute outbound (send messaging, assess results, refine as needed)

• Lead or assist with hiring high-caliber people to execute the outbound process

• Transfer execution of outbound to you once the desired results are achieved.

Run a Predictable Acquisition Channel

Generate conversations with your ideal prospects.
Guaranteed, or we work for free until we hit your desired outcome

We work with you to define your ideal clients and then design email campaigns to turn them into new clients. The service includes:

• Research your current best customers

• Define or refine your core messaging (why customers should buy from you)

• Create a list of your ideal prospects. Segment the list by:

  • warm prospects. Signal-based outreach to identify ideal prospects that
    should be ready to buy

  • Cold prospects. Clients that match your ideal criteria but
    don't have any no detectable activity that indicates they are interested in your solution

• Define the lead magnets to use to enhance credibility and interest

• Set up email infrastructure to ensure emails land in prospects' inbox

• Connect to your internal CRM for full transparency of the campaign and its results

• Define test hypotheses and test messages to gauge engagement

• You agree on the client list, copy, the offer, the test messages, and the launch date

• We refine until we find the winning email copy and scale outreach

• Your team picks up the engaged leads that want to follow-up with you

We reliably fill your pipeline with your dream prospects

What if your outbound acquisition channel could be as reliable as your inbound?

Emails are your direct communication tool targeted to a specific audience you identified as having a problem you can solve, and whose attention you want to direct toward your company.

An email funnel works in the same way as any acquisition channel. If you track and optimize for the variables that matter, you can predictably acquire new customers from email campaigns. Stop stressing over where your next client will come from, we'll ensure your pipeline is always flowing with leads ready to engage.